"Milk & Cereal Go Together Like Scarlet & Gray"

The latest Buckeye merchandise to come out of Columbus is Buckeye Heroes cereal. Apparently, Buckeye fans can already purchase OSU pasta, chips, salsa, and hot dogs among other grocery items. What's next in-line for the Buckeye faithful? Milk - Brutus Buckeye milk, because "milk & cereal go together like scarlet & gray." How long before we see a licensed deals between the Buckeyes and the Goose and Schweppes? I think "vodka & tonic go together like scarlet & gray," might be a bit more appropriate for the Buckeyes (see the last sentence to the above link - I can't believe that made Wikipedia).